Meet EXTRA Caviar.
A cross-disciplinary living luxury intelligence brief (bridging business and lifestyle) for those navigating the future with taste, ethics, and strategic creativity.
Reinvention meets refinement.
Preface
It’s not what you think…
What we crave is not more, not louder, and no, not faster.
It is not excess or indulgence, but quite the opposite.
It’s clarity.
Precision.
Refinement.
The quiet power of something deeply meaningful.
Every Thursday—
—expect a 5-course tasting for the 'extra' that truly counts in business and life.
I share sharp, usable insights, growing markets and those in need of a boost,
with flavor (and a little edge)...so you can find yours.
Meet Your
Tastemaker
A merchant by training
An analyst by intuition
A business brain by blood
A creative & designer at heart
…okay, I must be a modern day magician
I move across industries, blending spaces, stories, and strategies to uncover growth and possibility.
It’s hard to explain, but I followed a bit of an unconventional career path. I capitalized on opportunities before anyone noticed any shifts. While enrolled in my Master’s in Fashion Merchandising & Product Development, I also owned a luxury travel company, which in it’s first year, did $2-Million in sales without any employees (Or, how about my exclusive style box that’s globally known). Most people wonder how those two categories are even connected, but the real truth is….there is no divide. Because products shape experiences and experiences shape products.
They are interwoven and blend seamlessly through the perceptions crafted by planners & designers like myself, in minute details, completely unseen with the eyes, but felt through emotion, like a current pulsing through the veins.The thrill of the find—curating, designing, styling and commercializing people, products, spaces & experiences is a ritual, a devotion I live by.
I created Extra Caviar for those in search of grounded insight and meaningful differentiation to touch-points within the customer journey.
Connect with me!
Reader Vibes
ROI, but also the right red wine? Legacy, but also a solid customer experience?
Operating models, but also where to take your next wellness reset?
Seekers of excellence, presence, standards and “good taste,” I see you.
You don’t have to choose between quality, strategy, aesthetics or long-term value.
